Kodak unveils new logo

Kodak unveils the latest evolution of the Kodak logo - Digital cameras, digital camera reviews, photography views and news newsJanuary 9, 2006 - 08.00 GMT
Just as consumer desires drove photography evolution during the past 125 years, today's consumers are defining the rules that will drive the future of digital imaging, said Perez, Kodak's Chairman and CEO. At the same time he unveiled the latest evolution of the Kodak logo. This new look moves the Kodak name out of the traditional yellow box; for a more contemporary design, a streamlined rounded look and distinctive letters. This is the latest step in the company's transformation, which reflects the multi-industry, digital imaging leader Kodak has become...More