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Panasonic introduces four more compact cameras

Panasonic introduces the 16.1 Mp DMC-FP7 and 14.1 Mp DMC-FP5 that incorporate an ultra-thin 4x optical zoom lens with folded optics, therefore both models boasts an exceptional slimness. The FP7 is equipped with 3.5-inch LCD (3.0-inch the FP5) that offers not only a larger view of images but also high usability. Panasonic also introduces a new S-series for LUMIX digital compact cameras. The 14.1 Mp DMC-S3 and 12.1 Mp DMC-S1 feature a new design and concept, specially  developed for users who pick up their first digital camera...


Check out the full line of Panasonic Imaging products ay CES 2011Panasonic Lumix DMC-FP7 and DMC-FP5

Ultra-Flat and Stylish Digital Compact Camera Featuring Intuitive Touch Control on the Large LCD and Advanced iA (Intelligent Auto) Mode

Panasonic is pleased to introduce new 16.1-megapixel DMC-FP7 and 14.1-megapixel DMC-FP5 added to the ultra-flat and stylish FP line of LUMIX digital compact camera. Incorporating an ultra-thin 4x optical zoom (equivalent to 35mm to 140mm on a 35mm camera) lens with folded optics, both models boasts exceptional slimness and futuristic, urban look.

The DMC-FP7 is newly equipped with 3.5-inch large 16:9 LCD (3.0-inch 3:2 LCD for DMC-FP5) that offers not only a larger view of images but also high usability. All control is possible by the touch operation - Touch AF, Touch Zoom or Touch Shutter during recording and various playback functions including the new Beauty Retouch function.

The Venus Engine VI in the DMC-FP7 and DMC-FP5 compiles the Intelligent Resolution technology to perform the optimum signal processing depending on the part of a picture to give a whole image outstandingly natural clearness with fine details. Taking advantage of this feature, the 4x optical zoom can be increased to 5x equivalent with the Intelligent Zoom function that maintains the picture quality even digital zoom is used. The 16.1-megapixel (FP7) / 14.1-megapixel (FP5) high resolution image recording and the Sonic Speed AF let every user to capture the spur-of-the-moment in high picture quality, which is made possible by the smooth linking of the sensor and the image processor, the Venus Engine VI.

The iA (Intelligent Auto) mode is advanced with addition of AF Tracking and Intelligent Exposure to the conventional MEGA O.I.S. (Optical Image Stabilizer) for preventing hand-shake, Intelligent ISO Control for stopping subject's movement, Face Detection and Intelligent Scene Selector. Once you enter the iA mode, these multi-capable functions happen automatically, so that you can shoot without the bother of adjusting settings every time conditions change. You can enjoy easy, trouble-free shooting in any situation and get the satisfaction that comes with capturing clear, beautiful images.

The high quality 720p HD movie can be recorded. Together with the photos, users can enjoy their communication with the newly added LUMIX Image Uploader, which realizes instant image sharing via Facebook (photo) or YouTube (movie) with any PC on the spot.  
The shiny front panel with mirror finish** (FP7) / metallic finish (FP5) adopting the slide cover, the DMC-FP7 and FP5 boast a sophisticated, futuristic design suiting the casual urban usage. Every fashionable color in silver, black, gold, red, pink and blue (FP7) or silver, black, pink, blue and green (FP5) catches the eye and a host of attractive functions catches the heart not only of the user but also of the people around the user in town.***

Panasonic Lumix DMC-S3 and DMC-S1

Simple, Stylish Smart - New LUMIX S-Serieswith Selected Essential Functions eaturing MEGA O.I.S.(Optical Image Stabilizer)

Panasonic is pleased to announce an addition of new S-series for LUMIX digital compact cameras with 14.1-megapixel DMC-S3 and 12.1-megapixel DMC-S1. Simple, smart and stylish S-series is totally new not only in the design but also in the concept exclusively developed for users who pick up their first digital cameras. Pursuing the ultimate ease of operation, only essential functions are equipped in the DMC-S3 and S1 but which does not mean the performance of S-series are not high. The MEGA O.I.S. (Optical Image Stabilizer) is integrated as other step-up models, because which assures high correction performance against blur caused by a hand-shake without deterioration of image quality.

In addition to the MEGA O.I.S. the popular and powerful shooting assist mode iA (Intelligent Auto) also comprehends other convenient features. The Intelligent Scene Selector detects the scene and set best parameter depending on the scene such as Portrait, Landscape and so on. The Face Detection finds human faces to give appropriate focus and exposure on it. Intelligent ISO Control detects the speed of subject's movement and determines the combination value of ISO sensitivity and shutter speed to prevent motion blur.

For the eye of the camera, the newly developed 28mm wide-angle 4x optical zoom lens (equivalent to 28mm to 112mm on a 35mm camera) is equipped for versatility and ease of image composition. High performance image processor Venus Engine VI is incorporated at the heart of camera to support the fast response and to high image quality.
The high quality 720p HD movie can be recorded. The DMC-S3 and S1 come with LUMIX Image Uploader, which realizes direct, instant image sharing via Facebook (photo) or YouTube (movie) with any PC on the spot.

Arranging a dedicated lens periphery according to the color in front, the distinct round-form design of DMC-S3 and S1 look like a digital accessory that fits in a palm well. It is a compact and lightweight "power stone" - you can just leave it to the camera to get beautiful photo, movies and fun for sure.

Additional information: Check out the full line of Panasonic Imaging products ay CES 2011
January 7, 2011
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