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Olympus launches new SZ-30MR and SZ-20 Super Zooms

When Olympus launches the new SZ-30MR and SZ-20 super zoom digital cameras. The SZ-30MR offers 24x wide optical zoom (25-600mm), and is the first camera to offer simultaneous recording of 1080p Full HD movies and 16 Mp still photos. The new SZ-20 is a slim model that offers 12.5x super wide optical zoom. Both cameras offer 3D still photo shooting and eight Magic Filters. The Pet Detection mode automatically snaps dog or cat faces just as they look up, The SZ-30MR is available for €329, the SZ-20 for €219, both from March...

PRESS SUMMARY

All about the new Olympus TSZ-30MR Super Zoom cameraIntroducing the first ever camera to capture Full HD movies & 16 Megapixel stills simultaneously

When Olympus launched the SZ-10 in February, it was hard to believe the zoom in a compact camera could get any more powerful. The new SZ-30MR proves that it can. With a jaw-dropping 24x wide optical zoom (25-600mm*), this state-of-the-art flagship breaks all the rules in the compact category – and it breaks records too. The SZ-30MR is the first camera ever to offer simultaneous recording of 1080p Full HD movies and 16 Megapixel still photos. So with the SZ-30MR, users can shoot in high resolution with different combinations of recording modes at once, then share their shots in the format of their choice. For example, as a movie and digital still or a wide-angle shot and a close-up. Like the SZ-30MR, the new SZ-20 is astonishingly slender for a camera with huge zooming power. The super-slim design makes both SZ models ideal for people who like to travel light but insist on the very best spec. With a backlit CMOS sensor for excellent pictures in low light, 3D photo shooting and Eye-Fi card compatibility, these cameras combine practicality with beauty and sheer imaging power. The SZ-30MR is available for €329, the SZ-20 for €219, both from March 2011.

MR is for a Multi Recording

The SZ-30MR is the world's first camera to record 1080p Full HD movie and 16 Megapixel stills at the same time – thanks to an ingenious feature Olympus calls Multi Recording. For anyone who's ever shot a scene one way, then (when it was too late) wished they'd done everything differently, MR is a must. Dual Engine TruePic III+ image processors give the

SZ-MR30 the power to record simultaneously in more than one mode, and in a variety of combinations. Users can record two different movies at once: in wide-angle and close-up; Full HD and lower resolution; or original and filtered (using one of the SZ-30MR's seven Magic Filters for movies). In addition, with the Photo with Movie Clip setting, it's now possible to capture moving footage before and after taking a single photo. These innovations give users the fun and flexibility of sharing their shots in a variety of media – from full-size prints to video clips for their favourite social media website. Both new models come with wireless Eye-Fi compatibility, so they can upload photos automatically to the Web – no cables required.

SZ is for Super Zoom

The Super Zoom SZ Series lives up to its name with a 24x wide optical zoom on the SZ-30MR and an equally impressive 12.5x super wide optical zoom on the significantly lower priced SZ-20. With this sort of zooming power it's easy to take exceptional shots, from the expressive face of a gargoyle high up on a church roof to an emotive movie close-up of battling athletes. The pixel-rich 1080p Full HD movie format ensures the best moving picture quality currently available in a compact camera – with breathtaking realism, clarity and colour when users play back on a large Full HD TV.

S is for state-of-the-art

The SZ-30MR and SZ-20 are packed with the smartest technology the compact camera world has to offer, giving users a host of features that make it easy to get creative, transfer movies or photos wirelessly and capture just the shot they want in excellent quality. Both cameras offer 3D still photo shooting and eight Magic Filters, including the new Sparkle and Watercolour options. Pet Detection mode automatically snaps dog or cat faces just as they look up, while with Smart Panorama, users simply pan from side to side to get a sweeping panorama picture.

The SZ-30MR is available in black for €329, the SZ-20 in silver and black for €219, both from March 2011.

Additional information: All about the new Olympus TSZ-30MR Super Zoom camera
March 2, 2011
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