AgfaPhoto introduces the OPTIMA 103 / 104 digital camera

Agfa introduces the new Optima 103/104 slimline digital cameras measuring 16.9mm resp. 18mm in depth. The Optima 104 features a 4x optical zoom wide-angle lens with 29mm focal distance and a 3-inch touchscreen. The model 104 is available now in black, silver and rosé for €189. The Optima 103 features the same wide-angle lens, and offers a special picture mode for all Internet auctioneers: the Auction mode puts various perspectives of the same image onto one picture with 640 x 480 pixel resolution. Available in silver, red or titanium for €179...

PRESS SUMMARY

Check-out the current line of Agfa Digital Cameras at Shopping.com

AgfaPhoto has a new trim look for spring - Two new AgfaPhoto wide-angle cameras with HDR function

Spotted the first signs of spring? Then that means that there's nothing quite like the great outdoors for all amateur photographers and their faithful camera right now. The two new OPTIMA 103 and OPTIMA 104 digital cameras from AgfaPhoto make it easy to capture those first shots of spring.

Measuring in at only 16.9mm or 18mm in depth they are particularly slimline and practical – although anything but lean in features. The 4x optical wide-angle lens, HDR image capture, 12-megapixel resolution and the High Definition picture resolution (16:9) ensure sharp, colour-rich and deep-contrast shots every time.

The AgfaPhoto digital cameras can even spot every laugh with the face and smile detection feature. OPTIMA cameras incorporate the red shutter button of renowned AgfaPhoto design. The AgfaPhoto OPTIMA 103 and 104 are available in photography retail shops and online stores as of April.

Touchscreen and wide-angle zoom: the new AgfaPhoto OPTIMA 104

The AgfaPhoto OPTIMA 104 features many technical highlights: the wide-angle lens with 29mm focal distance (equivalent to 35mm cameras) ensures wide shots of spring landscapes present no problem. The 3-inch touchscreen makes operation easy and comfortable.

Settings can be selected at the touch of your fingertip using the intuitive menu navigation and the built-in help screen. And the multiple superb pictures captured can then be displayed in a spontaneous slideshow directly on the large touchscreen.

Smart scene-mode technology makes it seem as if the camera takes the photos by itself! The camera calculates brightness, contrast, distance and colour hue and selects the best capture mode for the subject. The new AgfaPhoto OPTIMA 104 is available in an elegant metal housing in black, silver and rosé and measures 90 x 56.8 x 18mm.

The package includes a USB cable, rechargeable Li-ion battery, battery charger, wrist strap, printed Quick Start Guide and software CD – and all for 189 euros (RRP including VAT).

Good photos made easy: the new AgfaPhoto OPTIMA 103

Like the sister model, the OPTIMA 103 scores with a wide-angle lens with 29mm focal distance (equivalent to 35mm cameras). The OPTIMA 103 offers a special picture mode for all Internet auctioneers: the Auction mode, which puts various perspectives of the same image onto one picture.

The photos with a 640 x 480 pixel resolution are particularly suitable for uploading to Internet auction sites. In High Dynamic Range mode, the camera takes multiple shots with different exposures.

The software joins together these single images into one photo with high contrast and the most flattering light mood and image effect. 30 scene modes enhance the AgfaPhoto OPTIMA 103's functions, making it the right camera for all amateur photographers. Whether concerts or conversations – with the sound-recording function the camera can capture not only your visual memories, but also be used as a dictaphone.

Measuring 89.9 x 56.9 x 16.9mm, the new digital camera is available in a silver, red or titanium-colour housing for 179 euros (RRP incl. VAT). Package contents include a USB cable, rechargeable Li-ion battery and battery charger, as well as a Quick Start Guide and software CD.

Additional Information: Check-out the current line of Agfa Digital Cameras at Shopping.com

March 5, 2010

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