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Epson launches PictureMate Dash and PictureMate Zoom

Epson launches its newest line of photo printers. The PictureMate Dash and Zoom enable you to easily print quality 4" x 6" photos at home or on the go, with or without a computer. Both models produce borderless prints in as fast as 37 seconds and have easy-to-use options for cropping and editing photos using the viewer and menu button. The new Zoom model allows you to save photos through a built-in CD burner. The PictureMate Dash and Zoom are now shipping and will be available for street prices of $99.99 and $199.99, respectively...
Visit the Epson mypicturemate.com microsite

PRESS SUMMARY

No. 1-Selling Brand of Compact Photo Printers Offers Two New Models with Faster Printing, Larger Premium Photo Viewer

For people who want a quick and easy way to print stacks of durable, professional quality photos, Epson America Inc. is launching its newest line of compact photo printers. PictureMate Dash and PictureMate Zoom are perfect companions to any digital camera, enabling consumers to easily print professional quality 4"x6" photos at home or on the go, day or night, with or without a computer.

A PictureMate model has been the best-selling dedicated 4"x6" photo printer at retail for the last three years. This line is designed for the Chief Memory Officerâ„¢ (CMO) of the family who wants long-lasting, durable photos to document not only life's milestones but also the "ministones." Using Epson's exclusive archival printing technology with vibrant color and crisp detail, PictureMate transforms digital images into beautiful, long-lasting prints that resist fading generations longer and have better image quality than traditional lab or kiosk prints. PictureMate prints last up to 96 years in a glass frame and over 200 years in an album and are even smudge, scratch and water resistant(1). In fact, no other small format printer offers such remarkable durability.

Both PictureMate Dash and PictureMate Zoom produce borderless 4"x6" prints in as fast as 37 seconds(2) -- a truly unbeatable speed that is more than 17 percent faster than the previous generation and also faster than all other small format printers(3) without compromising quality. This means consumers can get stacks of photos in minutes at their convenience without ever having to leave home or wait for the lab. Both models feature a large built-in premium photo viewer with a 3.6" total viewing area that makes it even easier to select and print photos and can also be used as a digital picture frame to watch a slideshow of photos. The printers also have easy-to-use options for cropping and editing photos using the viewer and menu button.

Getting the best prints possible is automatic with PictureMate. With Epson's industry leading Auto Photo Correction, PictureMate Dash and PictureMate Zoom automatically adjust photos to correct improperly lit images. It's like having a trained lab technician inside the printer to fine-tune photos. Additionally users can remove red eye or enhance colors using these printers without a computer and preview all changes immediately to see the results before printing.

PictureMate Dash and PictureMate Zoom enable users to automatically resize photos the way they want, offering 18 layout options -- including five new portrait package layouts -- and three color options, all without a computer. Layouts include true BorderFree® 4"x6" photos, photos with classic borders, traditional wallet-size, mini wallets, digital size, U.S. passport photos, jumbo wallet-size, 2"x2", 3"x3", CD index and portrait packages (4, 6, 10, or 12 photos to a page). The color options include color, black-and-white or sepia tones.

Epson's exclusive Print by Date option is an innovative way to select and print photos taken on particular dates, which is useful for sorting through large capacity memory cards. Users can print all photos, selected photos or a range of photos.

PictureMate Dash and PictureMate Zoom's built-in memory card slots support all popular memory card types and can also be used as a card reader to transfer files to and from a computer or a USB flash drive. The printers also support wireless printing from cell phone cameras and PDAs with the optional Epson Bluetooth Photo Print Adapter, as well as printing from USB flash drives, PictBridge-enabled cameras, and DPOF (Digital Print Order Format).

"If consumers are in the market for a compact photo printer or just want a simple way to get their photos out of their digital camera, PictureMate is it," said Kristi Fox, associate product manager, PictureMate, Epson. "With PictureMate, it's easier and faster than ever to get beautiful family photos which last as much as two to four times longer than photos from a lab or kiosk and outlast prints from other dedicated 4"x6" printers. You won't believe what amazing quality photos these cute little machines are capable of printing."

PictureMate Zoom is the ultimate photo archiving solution with the ability to save photos onto a CD hassle-free all without a computer through a built-in CD burner. This feature enables users to back up photos from their memory cards or copy friends' memory cards to CDs and instantly share them with family and friends, simply by pressing the "Save to CD" button on the control panel. PictureMate also makes it easy to catalog those archived photos with the ability to print a CD proofsheet that can be inserted into a CD jewel case. Users can also print photos previously burned on a CD or DVD.

PictureMate makes it convenient and affordable to print photos with the PictureMate Print Pack, which contains everything needed to print about 150 glossy or about 100 matte photos satisfaction guaranteed.(4)

Pricing and Availability

PictureMate Dash and PictureMate Zoom are now shipping and will be available for estimated street prices of $99.99 and $199.99, respectively, in major computer, office, mass merchant, and electronic superstores and can also be purchased through mail order, PC manufacturers, the Internet, and Epson's own retail site

Notes:

(1) Using the PictureMate cartridge and PictureMate paper, prints can last  more than 200 years in a dark storage album and up to 96 years in a glass frame in indoor display conditions. See Wilhelm-research.com for  test conditions. Actual print stability will vary according to image and storage or display conditions. Epson does not guarantee the longevity of prints.

(2) Color photo without a PC in borderless layout, measured from start of  paper feed. Additional print time will vary based on system configuration, software application and page complexity. See http://www.epson.com/printspeed for more information about print speed.

(3) Based on Epson measurement of the PictureMate printers' speeds, compared to published speeds by competitive printers as of August 2007.

(4) Please see http://www.mypicturemate.com/satisfactionguarantee for details.

Additional information: Visit the Epson mypicturemate.com microsite
September 5, 2007
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