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Olympus announces the SP-610UZ and VR-310

Olympus unveils the 14 megapixel SP-610UZ, a lightweight 22x wide-angle ultra-zoom camera with HD Video capability. The all-black 610UZ also offers a 3-inch LCD monitor, 3D Photo Mode, Eye-Fi Card Compatibility and In-Camera Panorama. The camera will be available in February for $229.99. At the same time Olympus announces the full featured 14 megapixel VR-310 slim compact camera with a 10x super wide 24-240mm zoom lens and a 3-inch LCD display. The VR-310 is available for $179.99 from January...
Check out the full line of Olympus compact digital camerasOlympus SP-610UZ

Expand Your Creative Horizons with Magic Filter HD Video, 3D Photos, and In-Camera Panorama with New S-series UZ

Olympus today unveils the full-featured SP-610UZ, a lightweight, 22x wide-angle ultra-zoom camera with HD Video capability, delivering the celebrated strengths of this pioneering family of cameras: sophisticated long-zoom, go-anywhere photography. The SP-610UZ packs fun features and superb image quality in a user-friendly camera, providing further proof that Olympus lets you capture it all.

Whether shooting wildlife, a school performance or a soccer game, consumers want powerful zooms without the bulk. The all-black SP-610UZ comes packed with a variety of features that deliver a superior imaging experience far and wide:

• New Magic Filters – make it possible to create special artistic effects in still images and/or movies directly in the camera;
• HD Movie & HDMI™ Control – high-definition video (HD video) delivers a broadcast-quality movie experience when played back on an HDTV;
• 3D Photo Mode - captures 2 shots of a scene from two different angles to create still photos that can be viewed with the added excitement and realism of 3D.
• Eye-Fi™ Card Compatibility – enables automatic wireless uploading of images to the website or PC of your choice;
• In-Camera Panorama – offers quick and easy panorama shots; and
• AF Tracking – tracks a moving subject automatically and keeps it in focus for optimal image quality.

The SP-610UZ will be available in February 2011. The SP-610UZ includes four standard AA-size Dry-Cell Batteries. The camera also includes a Neck Strap, WIN/Mac USB cable, Audio/Video cable, Manual, Warranty Card and OLYMPUS [ib] software.

U.S. Pricing: SP-610UZ Estimated Street Price: $229.99 (U.S.)

Olympus VR-310

Olympus' VR Series compact combines value-for-money & high spec
Smart VR Series fits a bigger zoom in a smaller body

At last a camera that proves you don't have to spend a fortune to get a big kick out of great quality pictures. The new Olympus VR-310 offers unrivalled value for money – a combination of the newest technology, the most compact design and the easiest handling at a sensationally low price. This compact camera has what it takes for a fast-paced, high-tech lifestyle and in this price category it's head and shoulders above the rest.

None of the VR-310's rivals comes close to its startling combination of features: a powerful optical zoom, ultra-slim dimensions, seven creative Magic Filter options and HD Movie capability. With this impressive spec, the VR-310 delivers more than just value-for-money.

The quality of the stills and movies it captures is exceptional, thanks not least to the 10x super wide 24-240mm* zoom lens that defies the camera's slim contours. With automatic features like Dual Image Stabilisation and Intelligent Automatic Mode (i-Auto), it's the ideal standard-bearer for Olympus' next-generation VR Series that makes easy-to-use, super smart, super zoom compacts available at an unbeatable price.

The VR-310 is available for €129 from January 2011.

Additional information: Check out the full line of Olympus compact digital cameras
January 6, 2011
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