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Leica announces V-Lux 20 digital monozygote

Leica launches the 12 megapixel V-Lux 20 digital camera featuring a versatile 12x DC-Vario-Elmar 1:3.3 - 4.9 / 4.1 - 49.2 mm lens with a focal range from 25 to 300 mm. The V-Lux 20 follows the trend and offers 720p HD movie recording. Furthermore, its integrated GPS tagging function records the geographical coordinates of the location and the local time of every picture you shoot. Does the Leica V-Lux 20 specs and looks ring a bell? Indeed, except for price and day of birth, the camera comes very close to the Panasonic TZ7...

HIGHLIGHTS

Check-out the current line of Leica digital cameras at Shopping.comCompact size, intuitive handling and a high-performance 12x zoom lens make the Leica V-Lux 20 the perfect companion to have around wherever you happen to be - for every day photography, touring the city or holidaying by the beach.

The Leica V-Lux 20 is the perfect tool with which to capture those wonderful moments in life as high quality pictures. Direct, spontaneous, and intuitive. This is made possible by numerous automatic functions and a versatile 12× zoom lens with an enormous focal range from 25 to 300 mm. The optional manual setting of apertures and shutter speeds offers even the most demanding photographers complete creative control. With the latest advanced features such as HD movie and optional GPS image tagging1, the V-Lux 20 offers the greatest possible flexibility and ease of use - for still photography or movies when you are out and about, and even for archiving pictures already taken.
A camera for people who appreciate quality and love to own and use something special.

Enormous focal length
The Leica DC-Vario-Elmar 1:3.3 - 4.9 / 4.1 - 49.2 mm ASPH. (25-300mm) zoom of the V-Lux 20 is a lens with extraordinarily high performance. Its high-quality zoom enables the use of an enormous range of focal lengths from 25 to 300 mm for both photos and video recording. For macro photography, extremely wide-angle views, or zooming in on distant subjects - the V-Lux 20 captures amazingly sharp images across the entire wide-angle to telephoto range. When shooting with longer focal lengths or in poor light, optical image stabilisation effectively prevents blurred or shaky pictures. The V-Lux 20 features a 12.1 effective megapixel sensor. Flexible use of the sensor format guarantees full exploitation of the entire zoom range (35-mm equivalent: 25-300 mm) in all possible image aspect ratios, whether set for 4:3, 3:2, or 16:9.

Easy, intuitive handling
Leica cameras have always been designed for the best-possible handling. The ergonomically-positioned and logically-arranged controls of the Leica V-Lux 20 ensure intuitive handling of the camera for less experienced photographers. A wide range of automated functions ensures even simpler handling.
At the same time, manual setting options for aperture values and shutter speeds provide greater creative scope for more demanding or experienced users. The mode-selection dial on the camera's top plate allows fast and simple switching between the various automatic modes and manual operation. Just the way a Leica should be: intuitive handling for perfect pictures.

Movies in HD quality
The 720p HD movie function is a further addition to the versatile features of the Leica V-Lux 20. Movies are recorded in M-JPEG HD format, tagged with GPS data. HD movie recording is started with the touch of a button on the back of the camera. Once recording, the "director" can concentrate completely on the subject or scene, because the intelligent automatic systems of the V-Lux 20 integrate all the essential functions such as face recognition, automatic scene capture selection, and smart exposure for stills and movie recording.

Integrated GPS function
The compact size and enormous zoom range of the Leica V-Lux 20 make it an ideal companion when you are out and about. And its integrated GPS tagging function is another excellent reason to take it along wherever you go. This innovative feature records the geographical coordinates of the location and the local time of every picture you shoot, and stores this information in the EXIF data of the image files. This provides a multitude of exciting possibilities and benefits. When traveling with the V-Lux 20, it displays all the sights in the immediate neighbourhood. In fact, it has access to a total of 500,000 such points of interest across 73 countries. And each picture can reveal exactly where it was shot on maps published in social networks, image portals, and map services like Google Maps or Google Earth.

Easy image processing
As a very special extra, the Leica V-Lux 20 is supplied complete with a copy of the powerful, easy-to-use, complete image processing solution Adobe® Photoshop® Elements 8.0. This software package enables fast and convenient media management and intuitive post-processing of photos and movies. Never before has it been so easy to make incomparable pictures for printing, online galleries, and mobile devices.

Discover the new Leica V-Lux 20 in our web special
12 authors from around the world each took a new Leica V-Lux 20 with them on their travels. See their exciting pictures and reports from around the globe!

1It is possible that GPS tagging may not function in the People's Republic of China and neighbouring regions. Satellite signal reception may not be possible, depending on the location. In such cases, the positioning data may be recorded inaccurately or not at all.

Additional information: Check-out the current line of Leica digital cameras at Shopping.com
April 20, 2010
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