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Canon launches PowerShot A2100 IS, A1100 IS and A480

Canon introduces the new PowerShot A2100 IS, A1100 IS and A480 digital cameras The A2100 and A1100 incorporate Canon's new Scene Detection Technology - via an improved Easy mode and new Smart Auto mode. Featuring optical zoom lenses of 4x and 6x resp., the PowerShot A1100 and A2100 are powered by Canon's latest DIGIC 4 image processor. The A2100 is scheduled for early-April at $249.99, the A1100 for March at $199.99. The A480 - already introduced in Europe - will be available in March for $129.99...

PRESS SUMMARY

All about the new Canon PowerShot A2100 IS digital cameraCanon PowerShot A2100 IS, A1100 IS and A480 Digital Cameras

From the tentative first-timer to the passionate photographer, the PowerShot A-Series product line provides the ever-present convenience and cost-effectiveness of being power driven by two AA batteries. With bright, bold, new colors, no wonder the A-Series line is a convenient must-have among consumers.

Now the Canon PowerShot A2100 IS Digital Camera design has evolved to be smaller in size and higher in performance, but has maintained the essence of the A-Series persona with a mode dial for more creative control. Features such as 12.1-Megapixel resolution, 6x Optical Zoom lens with Optical Image Stabilization, large 3.0-inch LCD screen and new Smart AUTO enables this camera to be a go-everywhere and shoot anywhere product. The PowerShot A2100 IS Digital Camera is scheduled to be available in early-April for an estimated retail price of $249.99.

The Canon PowerShot A1100 IS Digital Camera is ideal for the color-conscious consumer. The camera comes in four captivating shades, including gray, blue, pink and green, and the fun doesn't stop at colors. Features such as 12.1-Megapixel resolution, 4x Optical Zoom lens with Optical Image Stabilization, large 2.5-inch LCD screen with Optical Viewfinder and the new Smart AUTO enables this camera to also be a go-anywhere and match any lifestyle accessory. The PowerShot A1100 IS Digital Camera is scheduled to be available in March for an estimated retail price of $199.99.

The Canon PowerShot A480 Digital Camera is designed for the person on a budget, while offering the perfect balance of features for anyone who just wants to take the camera out of the box and start taking pictures. The new A480 Digital Camera is packed with Canon imaging technology features, such as a 10.0-Megapixel sensor and 3.3x Optical Zoom, with Canon's DIGIC III imaging processor and a 2.5-inch LCD screen. Enveloped in color, the new model gives consumers four color options to fit their style, including red, blue, silver and black. The PowerShot A480 Digital Camera is sure to be a hit as a starter camera for younger photographers and people looking to upgrade from a traditional film camera. The PowerShot A480 Digital Camera is scheduled to be available in March for an estimated retail price of $129.99

Additional information: All about the new Canon PowerShot A2100 IS digital camera
February 18, 2009
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