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Nikon introduces the compact COOLPIX 7900 and COOLPIX 5900






PRESS SUMMARY

Nikon introduces the compact COOLPIX 7900 and COOLPIX 5900 - digital camera and photography news
Two highly sophisticated, high-quality compact digital cameras with a wealth of easy-to-use features and the ability to achieve exceptional results.

TOKYO – Nikon Corporation is pleased to announce the introduction of the COOLPIX 7900 and COOLPIX 5900. Two superior quality compact digital cameras with the power to take highly impressive images, they also feature appealing exterior designs and boast a range of convenient functions and features that are highly advanced, yet easy to use.

For easier composition and anytime viewing, the COOLPIX 7900 and COOLPIX 5900 feature a large 2.0-inch amorphous silicon TFT LCD monitor. Bright and clear, this makes it easy to view images at any time. It also makes it much easier to navigate the new Graphic User Interface (GUI), which has been specially designed to allow the user to select functions on the main menu by either name or icon. There's also a Help button too, which can be pressed to display an explanation of each function on the main menu and the cameras can be configured to display the menu in a choice of 11 languages.

For impressive imaging performance, the COOLPIX 7900 and COOLPIX 5900 both feature a 3x Zoom-Nikkor ED lens with a focal range equivalent to that of a 38-114mm lens in 35mm format. They also offer the imaging advantages of 7.1 and 5.1 effective megapixels respectively and a 1/1.8-inch CCD. As a result of these factors, impressive quality is retained even when images from the COOLPIX 7900 are enlarged to A3 dimensions and when images from the COOLPIX 5900 are enlarged to A4 size.

As for speedy performance, the COOLPIX 7900 and COOLPIX 5900 offer continuous shooting at approx. 1.7 and 2fps. They also feature high-precision Multi AF with a choice of 99 manually selectable areas, 5 choices for Auto select AF and the advantage of the new Face-priority AF function*, which can be easily selected when using the Portrait Scene Mode. As its name suggests, Face-priority AF ensures crisp focus when shooting portraits by automatically sensing the presence of a human face in the frame and setting accurate focus accordingly.
* Face recognition capability may be limited depending on the shooting conditions.

Nikon has also turned its ingenuity to reducing power consumption, allowing the COOLPIX 7900 and COOLPIX 5900 to take significantly more shots per battery than other compact digital cameras. In fact, the COOLPIX 7900 is able to take an impressive 220 shots (approx.) with a single fully charged EN-EL5 battery, while the COOLPIX 5900 is able to shoot as many as 270 (approx.). Both cameras are also compatible with widely available disposable CP1 lithium batteries.

Like all the other models in Nikon's exceptionally popular COOLPIX range, the COOLPIX 7900 and COOLPIX 5900 make shooting much more simple in a range of common situations through the incorporation of Scene Modes. The COOLPIX 7900 and COOLPIX 5900 offer four Scene Modes that feature Scene Assist and there's also a new Underwater Scene Mode that brings the total choice of Scene Modes up to 16. Intended for use with the Waterproof Case WP-CP4, the Underwater Scene Mode enables true-to-life colors to be captured when taking shots while snorkeling or scuba diving. Like all the other Scene modes, operation is extremely easy. Simply select the Scene Mode that best matches the subject, then point and shoot for optimal results — it really is that simple. Both cameras are also ideal for capturing action too. Both the COOLPIX 7900 and the COOLPIX 5900 have the power to record VGA-size movies with sound at a smooth rate of 30 frames per second.

Perhaps one of the most impressive features of both the COOLPIX 7900 and the COOLPIX 5900 is Nikon's innovative D-Lighting function, which adds light and detail to dark areas of shots, while keeping brighter areas just as they are. Nikon's In-Camera Red-Eye Fix function is another advantage that allows the quality of the shot to be improved after the fact — automatically detecting, then correcting red eyes in-camera to turn shots affected by flash into pleasing night portraits. In addition to these exceptional features, the COOLPIX 7900 and COOLPIX 5900 also feature a handy Blur Warning function too that alerts the user immediately whenever an image is blurred due to camera movement. This enables the user to recompose and shoot again before leaving the scene of the shot. The BSS function (Best Shot Selector) is also beneficial in similar circumstances — it allows the photographer to take several shots, then the camera selects the best of them for the user to save. Both of these cameras even look great too — with the COOLPIX 7900 to be available in both black and silver and the COOLPIX 5900 to be available in silver**.
** Availability of body colors may differ by country or area.

Nikon will also be complementing the excellent performance of these new additions to the COOLPIX range with the release of the latest version of Nikon's unique PictureProject software. Enabling the user to edit, organize and share images with greater speed and ease, PictureProject comes bundled with the COOLPIX 7900 and COOLPIX 5900.

Note: Specifications, design, product name, standard accessories, and release schedule may differ by country or area.


Nikon COOLPIX 7900/5900 Feature Highlights

Comfortable, compact and sophisticated
The compact COOLPIX 7900 and COOLPIX 5900 simply exude superior sophistication, priming the user to expect images with a distinctive level of quality. They also inherit the same grip as the COOLPIX 5200 and COOLPIX 4200, adding a sense of comfort to the digital shooting experience. Furthermore, the elegance of the COOLPIX 7900 and COOLPIX 5900 stems not only from their attractive lines and overall ergonomic appeal, but they are also available in a range of eye-catching colors — with a choice of black and silver for the COOLPIX 7900 and silver for the COOLPIX 5900*.
** Availability of body colors may differ by country or area.

Impressive imaging capability
The sheer quality of the exteriors is an excellent indication of the imaging capabilities of the COOLPIX 7900 and COOLPIX 5900. Each possesses a renowned 3x Zoom-Nikkor lens with ED elements (plus 4x digital zoom) to achieve high-level clarity with absolute minimal dispersion. The COOLPIX 7900 and COOLPIX 5900 also offer the respective imaging power of 7.1 and 5.1 effective megapixels, enabling the capture of images with high-level definition that remains stunning even when considerably enlarged.

Accurate, yet easy and convenient
Despite their high-level sophistication and innovative, advanced features, the COOLPIX 7900 and COOLPIX 5900 are extremely easy to operate. With a newly designed Graphic User Interface (GUI) that enables the photographer to select functions by either name or icon, it's so easy to access the desired functions in minimal time. With a large 2.0-inch LCD monitor, composition is made easy and recorded shots can be viewed at any time. The COOLPIX 7900 and COOLPIX 5900 also come complete with internal memory, enabling them to record images without the need for an SD memory card. And because the COOLPIX 7900 and COOLPIX 5900 have been designed to consume power at a significantly decreased rate, battery life is considerably extended. In fact, the COOLPIX 7900 can take approx. 220 shots* with a fully charged EN-EL5 battery, while the COOLPIX 5900 can take approx. 270!*

* According to data obtained in accordance with CIPA standards.

Nikon COOLPIX 7900/5900 Other Features

- Both models feature the same comfortable grip as the highly popular COOLPIX 5200/4200
- Compact dimensions of 88 x 60 x 36.5mm (3.5 x 2.4 x 1.4in.).
- Light weight of approx. 150g (5.3 oz.) (without battery and memory card)
- Selectable AF: 5-area Auto, 99-area Manual, Center-focus area selection available
- AF-assist illuminator can be switched on and off at will
- 256-segment Matrix Metering
- 7 manual white balance settings and White Balance Bracketing
- Direct printing with PictBridge compatibility
- 4 of the 16 Scene Modes offer Scene Assist (Portrait, Night Portrait, Sports, Landscape)
- World Time function allows local time to be set easily anywhere
- USB compatibility enables swift transfer of image data to computers
- Voice memo function records up to 20 seconds of sound that can then be attached to an image
- All main buttons located on camera back for easy operation
- 4x digital zoom capability
- Choice of Single AF and Continuous AF
- Options for playback: Single, 4- and 9-segment thumbnail, Slideshow, 10x magnification
- Built-in Speedlight: features settings for Auto, Red-eye Reduction by pre-flash, Anytime flash, Flash cancel and Slow sync.
February 16, 2005
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