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A reduced-size standard for the MultiMediaCard was approved at the MultiMediaCard Association's

It's only a few month ago that we seen the introduction of  world's smallest storage card, the xD-Picture card. Today Hitachi takes the lead with the next generation of the MultiMediaCard. This reduced-size standard for the MultiMediaCard™ was approved at the MultiMediaCard Association's recent membership meeting in Boston. The card measures 24x18x1.4mm (xD: 20x25x1.8mm) and comes in 16/32/64 Mbytes available immediately, expanding to 128 and 256 Mbytes later in 2003...
Click here for the (realtime translated)  Hitachi Japan press release

PRODUCT INFORMATION


Volume comparison of current Flash Storage Cards:

  0.60    MultiMediaCard (RS-MMC)
  0.80    xD-Picture card
  0.99    Sony Memory Stick  (Duo)
  1.08    MultiMediaCard (Standard)
  1.27    Smart Media
  3.01    Sony Memory Stick (Standard)
  5.14    CompactFlash


MMCA PRESS RELEASE

Cupertino, CA, November 11, 2002 – A reduced-size standard for the
MultiMediaCard™ was approved at the MultiMediaCard Association's recent
membership meeting in Boston, according to Andy Prophet, Executive Director of the
trade organization.
The new Reduced Size MultiMediaCards (RS-MMCTM) will store data for mobile phones
in a form factor that is approximately one-half the size of the standard MultiMediaCard.
The new cards will be manufactured and marketed by various members of the MMCA
with density ranges of 16/32/64 Mbytes available immediately, expanding to 128 and 256
Mbytes later in 2003. Both standard and RS-MMCs have seven pins and can be used in
existing host platform. However, the MMCA believes the new RS-MMCs will find most
acceptance in next-generation smart mobile phones. The RS-MMC proposal was cosponsored
by Hitachi Ltd. and EEMS Italia SpA, Europe's leading provider of back-end
manufacturing services for semiconductor memory.
Dimensions of the reduced size cards are 24x18x1.4 mm3, reduced from 24x32x1.4 mm3
in existing cards. The reduced size cards are supported by cell phone makers that
understand the advantage for their next generation products where space and power are at
a premium. In addition, compliance issues have been taken into consideration so that,
for example, a card from a cell phone can be inserted in a digital camera.
According to Gennaro Massa, MultiMediaCard Program Manager at EEMS, “We
thought, back in 1999, the MultiMediaCard could be a very good candidate for form
factor reduction by ‘chopping' the long side of the standard card in half, leaving the
silicon portion intact and reducing the total volume by more than 40 percent. We pursued
this even though the standard card was already the smallest form factor for any memory
card. We are very proud that the MMCA, after serious discussion and evaluation,
recently adopted the RS-MMC, validating the original concept. The first functional
samples were produced by EEMS in August 2001, and we are committed to supplying
design, assembly and test services to interested customers on both card standards.”

Click here to read the full MMCA Press release (PDF Format)

Additional information: Click here for the (realtime translated)  Hitachi Japan press release
November 21, 2002
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