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Creative announces Zen credit card-sized media player

Pentacon announces the Praktica DCZ 7.2 digital camera featuring a 7.2 Megapixel CCD image sensor, a 3x optical zoom lens and a 2.4 inch (115 000 pixels), TFT color monitor. Furthermore, the camera offers Face Tracking technology, PictBridge support, 16MB of  built-in memory, an SD Card slot for external storage, and video sequences with VGA (640 x 480) resolution at 24 frames per second. The new Praktica DCZ 7.2, dressed in shining red, will be available in September for a street price of about 110 Euro...
All about the new Creative Zen mediaplayer


Creative ZEN's 2.5-inch TFT Color Display Supports up to 16.7 Million Colors

Creative, a worldwide leader in digital entertainment products, today introduced the Creative ZEN™, the credit card-sized music, video and photo player with a stunning 2.5-inch color screen that supports up to 16.7 million colors. The Creative ZEN is the first Creative player to support AAC music and unprotected iTunes Plus tracks from the iTunes store, in addition to MP3 and WMA formats. You can now listen to up to 4,000* of your favorite tracks that you have ripped from CDs through your iTunes software. The Creative ZEN can carry up to 60** hours of video or thousands of photos, and it features an SD memory slot, so you can add virtually limitless additional storage capacity and easily bring new music, video or photos to the player. The Creative ZEN will be available next month in 4GB, 8GB and 16GB models, priced at US$149.99, $199.99 and $299.99 respectively. The player will be available at U.S. retailers including Circuit City, Crutchfield, Fry's Electronics, J&R Music World and Wal-Mart, and online at,,,,,, and The Creative ZEN will be available in Canada at Best Buy Canada, Future Shop and The Source by Circuit City.

“The Creative ZEN immediately gets your attention because it has the same size screen as our award-winning Creative ZEN Vision:M, but it's so much smaller, lighter and thinner,” said Craig McHugh, president of Creative Labs, Inc. “With the vibrant 2.5-inch screen, you can now have a great video watching and photo viewing experience with a very compact player.”

The Creative ZEN supports a wide selection of video formats, including WMV9, MJPEG, MPEG4-SP,*** compatible DivX***4 and 5, and XviD.*** One charge of the built-in rechargeable battery provides up to 5 hours of video entertainment or up to 25 hours of music playback.**** You can choose from popular subscription services such as Napster To Go or purchase tracks from popular download sites. At up to 97dB SNR, the audio quality of the Creative ZEN is outstanding. It sounds as good as or better than many home music systems.

The player's patented ZEN user interface has a fresh new look for a more stunning visual experience, enabling more information to be viewed on the screen. The Creative ZEN also includes a built-in FM radio with 32 station presets, a voice recorder, and a personal organizer to sync-up contacts, to do lists, and your calendar to Microsoft Outlook.

A variety of accessories will be available for the Creative ZEN when it hits retail and online stores:

• Leather case with integrated stand, priced at US$24.99
• Clear case with a stand, priced at US$19.99
• Armband with a player enclosure, priced at US$19.99
• Three-pack of colored skins in black, red and blue, priced at US$19.99
• Skin with wire management, priced at US$19.99
• Three-pack of screen protectors, priced at US$7.99
• Power adapter or car charger, priced at US$29.99

*Based on 16GB player with AAC format encoded at approximately 4 minutes per song at 128kbps or MP3 format encoded at approximately 4 minutes per song at 128kbps. The Creative ZEN can also hold up to 8,000 WMA songs encoded at approximately 4 minutes per song at 64kbps.

**1GB = 1,000,000,000 bytes. Available capacity will be less. Reported capacity will vary. Video claim based on WVM9 video encoded at 500kbps.

*** XviD encoded files are playable if they are encoded as standard MPEG-4 Simple (SP) or Advanced Simple Profile (ASP) without GMC and OPEL support. This product is not certified by DivX Inc. and may not play all DivX 4 and 5 files. Other formats (e.g. MPEG 1 and 2) may be trans-coded with bundled software and requires the respective codec pre-installed on the PC.

****Actual battery life will vary with use.

Additional information: All about the new Creative Zen mediaplayer
August 29, 2007
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